MENA leads in cybersecurity
According to a recent survey by information technology professionals, businesses and government leaders in the Middle East and North Africa are ahead of other parts of the world in setting...
View ArticleApps to boost productivity
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View ArticleDefinitely digital?
When it comes to the new technology, are you online, on-board and on-the-money – or simply hoping for the best? Can you count all the reasons why an SME in today’s world needs to be fully to speed...
View ArticleUnveiling SME Beyond Borders: Oman Chapter
SME Beyond Borders is all set to make history again – this time in the fortuitous setting of Oman. This will be the first occasion addressing the full spectrum of challenges and opportunities within...
View ArticleAdding value to customer wi-fi
The changing behaviour of digital customers means that wi-fi access is one of the most in-demand features for any business in the service and retail sectors. Here, we look at important aspects that...
View ArticleUnleash the power of LinkedIn
Here’s a statistic to set the scene for you: one out of three professionals in the world are on LinkedIn. This translates into thousands of conversations that can help your business generate...
View ArticleDon’t do, delegate!
Delegating is a critical skill that most SME owners overlook – often at their own peril. By taking a proactive approach and dividing tasks strategically across your organisational chart, you can boost...
View ArticleGetting the best out of CRM
A Customer Relationship Management (CRM) solution allows your business to manage and analyse critical customer information such as purchase history, buying preferences and transaction frequency. For...
View ArticleIntegrate video into your business
Global communication is being transformed as video content completely changes the way businesses interact with customers, employees and each other. In the following feature, we assess the evolving...
View ArticleHello opportunity
Business start-up means organising all your licensing, location and connectivity needs as quickly as possible. Yet so often, the challenges of getting an SMB underway are compounded by the lack of a...
View ArticleEtisalat’s attractive solutions
As Etisalat launches an extensive new SMB TV commercial and advertising campaign on October 4, the powerful message for SMBs is that they have a world of resources at their disposal to leverage...
View ArticleSurviving in a digital economy
As digital transformation takes a centre stage across the world, what are some of the key challenges and opportunities facing businesses in this region? In this month’s technology-focused issue, we...
View ArticleTop tech predictions 2016
Changing technology always requires SMEs to stop and reconsider the way to move forward. Will they buy-in to the latest market advancements? Or, simply continue to operate with existing working...
View ArticleThe right devices at the right time
That’s the promise of business quick start, the latest initiative from Etisalat, bringing up to 15 of the key devices SMBs need without upfront costs. To ensure top-quality service delivery, Etisalat...
View ArticleThe science of customer analytics
It’s a truism that while businesses may pay lip service to the idea that ‘the customer is king’, very few companies understand which customer transactions are actually profitable, or know precisely how...
View ArticleDigital marketing trends 2016
As technological advances in 2016 promise to get faster than ever before, businesses will need to increasingly capitalise on digital solutions to improve customer experience and share engaging,...
View ArticleUnderstanding App Indexing
What is App Indexing? Launched in October 2013 as a Google initiative, App Indexing basically takes SEO to the next level. It helps app developers index the content of their app on Google search....
View ArticleDigital strategies for mid-sized firms
Mohammed Areff, Vice President, Avaya MEA & Turkey, presents sound advice for mid-sized businesses looking to spruce up their digital strategies… In the UAE, the SME sector represents more than 94...
View ArticleExporting in the digital age
The internet is revolutionising the way trade is done, but many SME exporters still haven’t fully taken advantage of the new technologies, explains Dr. Ashraf Ali Mahate Head of Export Market...
View ArticleThe Big Debate – Delivery drones
Whether we like it or not, drones are here to stay. A recent study by the Association for Unmanned Vehicle Systems International (AUVSI) predicted that the drone industry is set to have a US$ 100...
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